Nissan Electric Café at DIMS ’19
We designed, produced, and executed a technology-led activation for Nissan at the Dubai International Motorshow. The activation allowed customers to generate electric energy using kinetic tiles and claim a personalized coffee to recharge themselves.
The Nissan Electric Café generated 3,728,795 joules of energy, filled 3,218 cups, and generated 1,717 leads, making it a highly successful activation for the brand.
